What are the goals of the Ministry of Tourism (MOT), Government of India’s Swadesh Darshan Scheme?
What are the objectives of Swadesh Darshan Scheme, launched by Ministry of Tourism (MOT), Government of India?
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The Swadesh Darshan Scheme is an initiative launched by the Ministry of Tourism (MOT), Government of India, with the primary objective of developing and promoting integrated tourism circuits to showcase the rich cultural and natural heritage of the country. The scheme was introduced to enhance the overall tourist experience, encourage sustainable tourism practices, and contribute to the economic development of the regions involved. The key objectives of the Swadesh Darshan Scheme are as follows:
Circuit Development: The scheme aims to develop thematic tourism circuits, known as Swadesh Darshan circuits, which cover specific geographic regions and highlight the cultural, historical, and natural attractions within those circuits. These circuits are designed to create a holistic and well-rounded tourist experience.
Infrastructure Development: To enhance the tourism infrastructure, the scheme focuses on the development of essential facilities such as accommodations, transportation, interpretation centers, and other amenities. This is aimed at providing tourists with comfortable and convenient services during their visits.
Cultural Promotion: Swadesh Darshan aims to promote and showcase the diverse cultural heritage of India. The development of cultural amenities, interpretation centers, and the organization of cultural events within the circuits contribute to a deeper understanding and appreciation of India's cultural richness.
Economic Development: The scheme has an economic development focus, intending to generate employment opportunities and boost local economies. By promoting tourism in specific regions, Swadesh Darshan aims to create sustainable livelihoods for local communities, fostering economic growth.
Community Participation: Swadesh Darshan encourages community participation and involvement in tourism activities. This includes the engagement of local communities in the planning and execution of tourism projects, ensuring that they benefit directly from the influx of tourists.
Sustainable Tourism: A key objective of the scheme is to promote sustainable tourism practices. This involves balancing tourism growth with environmental conservation, respecting local cultures, and ensuring that tourism activities contribute positively to the well-being of host communities.
Promotion of Handicrafts and Handlooms: Swadesh Darshan emphasizes the promotion of local handicrafts and handlooms, contributing to the preservation of traditional art and craft forms. This adds an authentic and cultural dimension to the tourist experience.
Brand Building: The scheme contributes to the overall branding and promotion of India as a tourist destination. By developing well-designed and themed circuits, Swadesh Darshan aims to attract a diverse range of tourists, both domestic and international.
In summary, the Swadesh Darshan Scheme is a comprehensive initiative that seeks to develop tourism circuits, improve infrastructure, promote cultural richness, and foster economic development while ensuring sustainability and community participation in the tourism sector.